F⚭CALAI

NOW AVAILABLE ON THE APP STORE

The Camera Coach
in Your Pocket

FocalAI knows your exact gear, reads the actual light in your scene, and tells you precisely what settings to use. Ask your coach anything.

Download Free — 7 Day Trial

See All Features

SHOOTING SCENES

DAY FREE TRIAL

$49

AUD PER YEAR

∞

COACH QUESTIONS

ASK YOUR COACH

Real answers for
real photographers

Not generic advice. Settings calculated for your exact camera, lens, and the actual light in front of you right now.

📷 Sony A7R V · Sony FE 85mm f/1.4 GM

🌇 Golden hour in 22 minutes

⚡ EV 11.2 · Warm overcast

I'm at the beach. Waves coming in fast. I want the waves frozen and the sunset sky sharp behind them — what settings?

FOCALAI COACH

For frozen waves with your A7R V and 85mm at EV 11.2, shutter speed is your priority.

1/1000s f/8 ISO 400

f/8 gives you enough depth of field to keep the sky sharp behind the waves — at 85mm you'd lose the background at f/1.4. The EV reading tells me you have enough light for 1/1000s without pushing ISO high. Shoot in burst mode and pick the frame where the wave peak is sharpest.

Golden hour hits in 22 minutes — as light drops, move to 1/500s and open to f/5.6. Keep your histogram off the right edge.

WHAT'S INSIDE

Every tool a serious
photographer needs

Built specifically for mirrorless, DSLR, and film camera users. Not smartphone photography.

🤖

ASK YOUR COACH

Describe any shot. Get exact settings for your specific gear. The coach knows your camera body, lens, sensor size — and reads the actual light in your scene.

PRO — UNLIMITED

📡

LIVE LIGHT METER

Your iPhone camera meters real light — not an estimate. Matrix, centre-weighted, or spot metering. EV compensation built in. Exact settings for your gear instantly.

🌇

PLAN MY SHOOT

5-day golden hour and blue hour planner with live weather forecasts. Quality ratings — EXCELLENT, GOOD, AVERAGE, POOR — so you know exactly when to head out.

PRO

⏰

SHOT OF THE DAY

Get notified 45 minutes before the best light of the day — with exact camera settings for the conditions. Only fires for EXCELLENT and GOOD days.

PRO

🔢

ND FILTER CALCULATOR

Enter your base exposure and ND filter strength. Get the correct long exposure shutter speed instantly. Covers ND2 through ND6400.

PRO

🎯

DEPTH OF FIELD

Exact near limit, far limit, total DOF, and hyperfocal distance. Every sensor size — full frame, APS-C, Micro Four Thirds, medium format, and film.

PRO

🎬

15 SHOOTING SCENES

Landscape, golden hour, astro, portrait, street, wildlife, motorsport, long exposure and more. Each scene delivers coached settings with a live sun compass.

📷

AI PHOTO COACH

Upload any shot for expert analysis — exposure, composition, light quality, depth of field, and exactly what to change next time. Tailored to your gear.

PRO

⚙

MULTI-GEAR PROFILES

Save multiple camera bodies and lens combinations. Switch between kits instantly. Every recommendation is personalised to your actual gear — not a generic camera.

HOW IT WORKS

Three steps.
Perfect shot.

BUILD YOUR GEAR PROFILE

Enter your camera brand, body, lens, and sensor size. Save multiple kits and switch between them when you're out shooting. FocalAI remembers everything.

METER THE SCENE OR ASK YOUR COACH

Point your iPhone at the scene for a live light reading — or describe what you want to shoot and let the AI coach give you exact settings for your gear and the current conditions.

SHOOT WITH CONFIDENCE

Dial in the settings. Know why they work. Get out and shoot. Upload your best shot for expert feedback and track your progress over time.

PRICING

Try free.
Pay when you love it.

7-DAY FREE TRIAL

$49

AUD PER YEAR

Less than $1 per week

Unlimited Ask Your Coach questions Live iPhone light meter All 15 shooting scenes 5-day golden hour planner Daily Shot of the Day alerts ND filter calculator Depth of field calculator AI photo coach — unlimited Multi-gear profiles